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Private Practice
Consulting for Therapists

1:1 guidance for clinicians who want to start, grow, or
diversify a private practice with confidence and clarity

Grad school taught you how to be a great clinician. It didn't teach you how to run a business. I'm Meredith, an LCSW and private practice owner in Colorado, and I help therapists, coaches, and wellness providers build practices that are full, sustainable, and aligned with their values.

The Problem

No one taught us how to run a private practice

You can know trauma-informed care inside and out, and still feel lost when it comes time to set your fees, choose a business structure for taxes, fill your caseload, or figure out how you want to market. I definitely learned this the hard way: late nights of Googling, expensive trainings, and quiet worry that I was missing something or doing something wrong.

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Even though I dreamed of having someone to speak with while I was trying to find all the answers on my own, I know it's not easy to ask for help and many therapists find it harder to invest in themselves than anyone else. Although we know (and tell others) that we all need support, it can be hard to accept that we don't have to figure it all out on our own either. 

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Whether you're dreaming of leaving agency work, burned out on insurance panels, or already running a full practice and are ready for the next level, you don't have to piece it together alone.

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Who This Is For

Whether you’re still dreaming it up or already booked out

Consulting for new and established private practice owners

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What We'll Work On

Private practice consulting, from first client to a thriving business

Every session is built around your questions and your stage of practice. Most clinicians come to me for one or more of these seven areas.

01.

Starting a private practice

A clear, doable roadmap for launching your therapy practice. We'll cover choosing a business structure (LLC, S corp, and how to think through the tradeoffs with your CPA), setting up your business basics, choosing an EHR, HIPAA and legal considerations, insurance panels versus private pay, and the first steps to get clients in the door.

03.

Marketing, website, and social media for therapists

Marketing that feels like you and actually brings in referrals. We'll work on your Psychology Today profile, website copy and SEO, brand voice, social media and content strategy, and referral relationships, so the right clients can find you.

05.

Your ideal schedule and a sustainable practice

Build a practice that fits your life. We'll design your ideal week, set boundaries and a client load that prevents burnout, and create the systems that make your practice easier to run.

07.

Passive income, courses, and digital products for therapists

Turn your expertise into income that isn't tied to your calendar. We'll map out online courses, downloadable programs, workshops, and group offerings, including how to validate an idea, build it, and launch it to your audience.

02.

Finding your ideal client and niche

Get specific about who you love working with and how to speak to them. We'll define your niche and ideal client, shape your services, and build a caseload that energizes you instead of draining you.

04.

Imposter syndrome and money mindset

The inner work of running a business. We'll work through imposter syndrome, undercharging, fee setting, and the guilt many clinicians feel about earning well, so you can price your work and show up with confidence.

06.

Growing and scaling your practice

Ready for more than a solo caseload? We'll explore starting a group practice, hiring and supervising clinicians, expanding to telehealth in new states and out-of-state licensure, and deciding which growth path is right for you.

Not sure where to start?
That's what the free consult is for.

  How It Works  

1

Free 15 minute consult

We'll talk through where you are, how I can help, and whether we're a good fit.

2

Identify your focus

Together we choose the first area to tackle, whether that's your launch plan, your marketing, your fees, or your next offer.

3

Work 1:1

Meet with me virtually for focused, practical sessions tailored to your practice, with no cohort pace to keep up with.

Hi, I’m Meredith! I’ve been where you are

I know what it's like to wear every hat: clinician, business owner, marketer, content creator, all while trying to protect my own energy. 

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My background gives me range. I've worked in community mental health, led a team of therapists, and provided collaborative care alongside medical teams. I've since built a thriving telehealth private practice serving Colorado and Arizona, grown an audience through social media, and created multiple self-guided digital resources and programs. I've also co-created and mentored an in-person group program teaching new private practice owners all of the ins and outs of this business.

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That means I can speak to the whole picture, from your first client to your first passive income stream, and I bring a values-first approach over hustle. You'll get honest, practical guidance from someone who has done this, not a one-size-fits-all formula.

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The clinicians I work with often tell me it feels uncomfortable to spend money on themselves, but a few well-spent sessions can save you months of trial and error and shorten the road to a full, profitable practice. This is an investment in your business and your longevity as a clinician. 

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*If cost is a barrier, reach out. We'll talk about reduced-fee options as needed.

Investment

You deserve the same support you give your clients

Consulting rate: $165 per hour*

FAQ

Questions you might be asking

Q: Is consulting right for me if I haven't opened my practice yet?

A: Yes. Many clinicians start before they have a single client because getting your structure, fees, and niche figured out up front can save a lot of time, money and stress.

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Q: I already have a private practice, can you still help?

A: Absolutely! Established practice owners work with me on marketing, raising fees, honing in on their ideal client, adding group or digital offerings, hiring, building a more sustainable schedule, or even imposter syndrome.

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Q: Do you only work with other therapists?

A: I work with therapists, counselors, coaches, and other wellness providers who want to grow their business with intention.

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Q: Can you help me decide between an LLC and an S-Corp structure?

A: I can walk you through the questions to consider, possible benefits, and how clinicians commonly think about these structures. I'm not an attorney or CPA, so final legal and tax decisions are best made with them.

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Q: Can you help me start a group offering or create an online course?

A: Yes! We will map out your concept, ideal audience, offer, and your launch plan so that you have a roadmap and someone to check in with every step of the way.

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Q: How much does consulting cost?

A: Consulting is $165/ hour, with reduced-fee options discussed as needed. Your first 15-minute consult is free.

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Q: What if I'm not sure what I need help with but know something needs to change?

A: That's actually really common. In your free consult, we'll sort out your priorities and choose a starting point together. 

Schedule a free 15-minute consult and we'll explore where you are, where you want to go, and how I can support your next steps.​

Ready to build a practice you love?

Let's connect

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303-925-1202
meredith@rootedwellnesscounseling.com

Serving all of Arizona + Colorado  through online therapy

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I do not offer crisis services- if this is a mental health emergency, please contact

the Colorado Crisis Line at: 844-493-8255

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Disclaimer: This website is intended for a general audience, for educational and informational purposes only. The content is not a substitute for individual treatment by a qualified medical professional. Visiting the website and viewing it's content does not create a therapist/ patient relationship between visitors and Meredith Waller MSW, LCSW or Rooted Wellness Counseling LLC.

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 © Rooted Wellness Counseling, LLC.

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